At Lowlands, De Badkamer is more than just a place to freshen up. It’s a place where festivalgoers can make a difference.

Every year, Stichting Vluchteling brings this recurring activation to the festival, offering clean toilets, showers, hairdryers and beauty products in exchange for a donation. The proceeds support humanitarian projects in a different region each year.

For this year’s edition, All Day Productions took care of both the design and the build, turning a practical facility into a welcoming and fully thought-out festival activation.

Freshen up. Feel good. Give back.